Alpha Industries was founded in the 1950’s with the mission of outfitting and protecting the heroes who served our country. That mission has evolved to present day, as Alpha is committed to recognizing heroism in all forms, both military and civilian. Today, we continue the Alpha Industries Hero Series, a selection of videos that tell the story of different heroes in not only military, but also the worlds of fashion, art, music, and entertainment. We will examine what defines heroism and holds true across all forms- taking risks and rising to the occasion.
Rodolfo Franklin, better known by his stage name DJ Clark Kent, is a hip-hop DJ, record producer, and music executive who grew up in Brooklyn, New York. Kent started DJing at age nine and fell in love with music. By age 15, he was already playing parties and making money through DJing until he was eventually hired at a record label. He went on to work with hip-hop pioneers like Jay-Z, The Notorious B.I.G., and many others. Behind everything, he really credits his love and passion for music for his success. We had the opportunity to sit down with him to get his perspective on what constitutes being a hero.
For his definition of a hero, Kent stressed the fact that he looks at heroes instead of looking up to them. He looks at the people he calls heroes with an immense respect. Kent listed people like his grandmother who always supported him when he decided he wanted to get into the music industry. He also mentioned names like Martin Luther King and Malcolm X because of the messages they gave to the world.